Morgan Stanley's arrival in crypto trading is supposed to be a death knell for exchanges. But the industry's seasoned veterans see it differently.
Morgan Stanley's ETrade has officially launched spot crypto trading, aggressively undercutting incumbent exchanges on fees. The move signals a direct challenge to Coinbase's dominance and the broader crypto trading landscape.
Imagine your remittances or cross-border payments suddenly backed by Morgan Stanley's ironclad reserves. That's the quiet revolution this new fund promises — or threatens, depending on who you ask.
Your wealth advisor at Morgan Stanley might soon pitch tokenized Treasuries or crypto tax hacks. It's not just Bitcoin anymore—this $9.3 trillion behemoth is reshaping how everyday investors touch digital assets.